وكالات هوندا الامريكية تتعرض للانتقاد من الشركة الام بسبب اسعار البريليود الجديدة

After numerous complaints circulated online about the Honda Prelude’s acceleration figures and what some considered underwhelming performance, the car managed to generate significant buzz even before its official launch—especially in the U.S. market.

It was no surprise, then, that some dealers in the United States took advantage of the rising demand to generate extra profit by marking up prices above the official MSRP. In some cases, these price hikes reached substantial levels, despite Honda’s warnings against such practices.

In an official response, Honda stated that high demand for the Prelude is a positive indicator, but emphasized its disapproval of excessive price markups. The company noted that it encourages dealers to focus on building long-term customer relationships rather than chasing short-term gains. However, Honda acknowledged that the market is open and that dealers—who operate as independent businesses—have the freedom to set their own pricing.

One listing for a Honda Prelude showed a final price of $61,714, which included not only the inflated vehicle cost but also dealer add-ons, such as $1,995 for paint protection, an accessory package including wheel locks, mud guards, and a trunk tray for roughly the same price, plus $395 for infotainment screen protection.

Another dealer in California posted an ad on Facebook offering the Prelude for $63,850, marketing it as one of only 60 units in the state to create a sense of scarcity and boost appeal.

There’s no denying that the Prelude is an enjoyable car, but the circulating prices are significantly inflated and entirely unjustified—and even Honda doesn’t claim otherwise. The company offers the car in essentially a single trim level with very limited customization options, restricted mostly to color, wheels, and a handful of minor dealer-installed extras.