The iCAUR brand has officially entered the Jordanian market, unveiling its first two models in the Kingdom: the iCAUR V27 and iCAUR 03T. The launch represents another step in the expansion of the Chery-affiliated brand, which focuses on electric vehicles and modern mobility technologies.

The launch took place in Amman on September 15, 2026, under the brand's Born to Play identity, introducing the two models as iCAUR's initial lineup for the Jordanian market. The currently available Jordanian listings show the V27 and 03T as the models offered locally.

What Is iCAUR?

iCAUR is a global automotive brand that draws on Chery's experience in vehicle manufacturing. The brand focuses on combining bold design, smart technology, and electric performance.

Under its Born to Play philosophy, iCAUR focuses on SUV models with distinctive boxy designs and a strong character, targeting customers looking for a combination of technology, everyday usability, and off-road capability.

The brand began its global expansion with models such as the V23, V27, and 03T, while the arrival of the V27 and 03T in Jordan marks another step in its regional expansion.

iCAUR V27: The Larger iCAUR in Jordan

The iCAUR V27 leads the new Jordanian lineup. It is a medium-to-large SUV based on REEV — Range-Extended Electric Vehicle technology.

In this system, the vehicle's wheels are driven electrically, while the internal-combustion engine works as a generator to produce electricity and recharge the battery when needed. This allows the vehicle to combine an electric driving experience with the ability to travel longer distances without relying solely on charging.

According to the specifications listed for the Jordanian market, the V27 features all-wheel drive and a 1.5-liter four-cylinder REEV engine, producing up to 450 horsepower and 500 Nm of torque.

The vehicle uses a 34.31 kWh battery, providing an electric range of up to 150 km, while the total driving range can reach approximately 1,000 km according to locally listed specifications.

iCAUR V27 Dimensions

The V27 measures 504.5 cm in length, 197.6 cm in width, and 189.4 cm in height, with a 290 cm wheelbase.

The SUV offers a five-seat cabin and features a boxy design aimed at providing a strong visual presence and generous interior space.

The V27 Combines Electric Driving with Extended Range

The key idea behind the V27 is to provide an electric driving experience for everyday use while retaining an extended range for longer journeys.

iCAUR positions the vehicle for urban driving, long-distance travel, and off-road use, with an electric powertrain offering direct response and REEV technology designed to reduce range anxiety.

The vehicle also offers features such as all-wheel drive, driver-assistance systems, surround-view cameras and sensors, as well as AC and DC charging capabilities and support for Apple CarPlay and Android Auto, depending on the Jordanian-market specification.

iCAUR 03T: A Smaller SUV with a Sportier Character

Alongside the V27, iCAUR has launched the 03T in Jordan, a smaller SUV with a stronger focus on youthful styling and performance.

The 03T also uses REEV technology and all-wheel drive, producing up to 422 horsepower according to specifications listed for the Jordanian market.

The model measures 450.3 cm in length, 195 cm in width, and 181.5 cm in height, with a 278.3 cm wheelbase, and offers seating for five passengers.

Its total driving range can reach approximately 800 km in certain regional specifications.

The 03T also features a multi-cavity aluminum structure, along with safety and driver-assistance systems and a 540-degree surround-view camera in some regional specifications.

Technology Designed for Everyday Use and Adventure

iCAUR follows a different approach from conventional electric-vehicle brands by combining entertainment-focused features, bold design, and practical capabilities.

Depending on the model and market, the brand offers technologies including driver-assistance systems, surround-view cameras, intelligent parking systems, large displays, Apple CarPlay and Android Auto, fast charging, and Vehicle-to-Load functionality.

V2L allows the vehicle's battery to power compatible external devices, adding another practical feature for outdoor activities and travel.

Prices in Jordan

According to the prices currently listed for new vehicles in the Jordanian market:

iCAUR 03T: JOD 29,500

iCAUR V27: JOD 32,900

These prices may vary depending on the trim level, promotions, or updates from the local distributor.

Warranty and After-Sales Support

The V27 is listed in Jordan with a 6-year or 200,000 km vehicle warranty, while the battery is covered for 8 years or 200,000 km.

However, customers should verify the full warranty terms and coverage directly with the official local representative, particularly for the battery, electric drive system, and scheduled maintenance.

iCAUR Enters Jordan's Rapidly Changing Automotive Market

The launch of iCAUR comes as Jordan's automotive market continues to see an increasing number of Chinese brands and electric and hybrid vehicles.

The brand is positioning itself around a combination of distinctive SUV design, electric powertrains, and REEV technology, with an emphasis on everyday driving, long-distance travel, and outdoor activities.

The V27 and 03T are already central to iCAUR's regional expansion, having previously been introduced together in markets such as Oman.

What Is the Difference Between REEV and a Conventional Hybrid?

The REEV concept can be confusing for some consumers.

In a conventional hybrid vehicle, the gasoline engine and electric motors may both contribute to driving the wheels depending on operating conditions.

In the REEV system used by the V27, the vehicle is primarily driven by its electric powertrain, while the gasoline engine operates as a generator to supply energy and extend the vehicle's driving range.

This provides an electric-style driving experience while offering greater flexibility for long-distance travel.

iCAUR in Jordan: What Comes Next?

With the launch of the V27 and 03T, iCAUR has officially begun building its presence in the Jordanian market.

Beyond the vehicles themselves, the brand's local development will also depend on factors such as pricing, warranty coverage, spare-parts availability, service centers, charging infrastructure, and consumer confidence in REEV technology.

The launch of these two models represents the first step, particularly as the global iCAUR lineup also includes models such as the V23, which is not currently listed among the new models available for sale in Jordan.

iCAUR V27 Specifications

The iCAUR V27 is powered by a 1.5-liter gasoline engine that acts as a generator within the REEV system, paired with two electric motors and all-wheel drive.

It produces up to 450 horsepower and 500 Nm of torque, with a 34.31 kWh battery providing up to 150 km of electric range and a total driving range of approximately 1,000 km.

The V27 measures 504.5 cm in length, 197.6 cm in width, and 189.4 cm in height, with a 290 cm wheelbase, and offers seating for five.

iCAUR 03T Specifications

The iCAUR 03T also uses a REEV powertrain with all-wheel drive and produces up to 422 horsepower according to the specifications listed for the Jordanian market.

It measures 450.3 cm in length, 195 cm in width, and 181.5 cm in height, with a 278.3 cm wheelbase, and accommodates five passengers.

Its total driving range can reach approximately 800 km in some regional specifications.

Prices in Jordan

• iCAUR 03T: JOD 29,500
• iCAUR V27: JOD 32,900

Warranty

• V27: 6 years or 200,000 km
• V27 battery: 8 years or 200,000 km 

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